Fresh, local and organic beverages from the fridge: organic apple juice from a nearby community garden and freshly produced milk delivered to the doorstep by a local farm.
Breakfast table – cheese, jam, butter and cut up fresh fruit
Summer breakfast in the garden with family visiting.
Ice cream and toy.
Reflecting on the chocolate packaging and its authentic dimension: "My appearance, my taste and my weight can vary. Like you I am not perfect, like you I am unique".
Shopping big quantities of local dairy products in a farm shop.
The principles of permaculture - one of the various articles consulted by the household.
The table is set for dinner – soup is ready.
The convenience of online grocery shopping has become a typical practice for the household, to save time and reduce food waste.
Vegetables for cooking.
School meals weekly planner for the kid.
Buying vegetables at the farmers’ market.
Home-made lasagna and salad for dinner.
Shopping basket with common food products.
Making salad – taste is more important than appearance!
Indian food was cooked for dinner at the weekend.
Fajitas evening with guests.
AMAP (similar to Community Supported Agriculture) vegetable baskets.
Ploughman’s lunch with fresh fruit and vegetables, fine quality British cheeses and home-made chutneys.
PDO Beacon fell traditional Lancashire cheese is a treat for the household and perfect for salad. However, particular attention goes on checking nutrition labels.
Hungarian butter to support domestic producers.
Selecting fresh produce from the local greengrocer.
British free-range eggs found in the household cupboard. No specific knowledge of the British Lion mark.
Typical weekday dinner for the family and their kids: some rice, mackerel, tomatoes and ready-made meatballs with onions.
Preparing a family meal.
Buying Serbian specialities – prosciutto and ’Sljivovica’ plums brandy.
Snack time for children – yoghurt and juice.
Family breakfast – a plate with toast and salami
Pancake party – cooking with kids and sharing food as part of the family gathering.
Storing home-grown vegetables for later consumption.
A favourite recipe by the household.
Cooking egg custard from scratch with vanilla beans.
A typical weekend breakfast with pancakes, fruits and berries.
Growing vegetables and herbs in home garden - in a rural household.
Shopping at local market butcher.
Organic healthy food is particularly important for our children.
Seasonal berries for dessert.
Buying cheese from the farm shop.
A typical weekend breakfast– rolls with cheese and ham.
Keeping old bread to feed the two backyard chickens.
Lunch is finished.
Organic and fair trade food products in the kitchen
Organic spelt flour, a great ancestor of modern wheat, displayed with pride.
Vegetables purchased in reusable paper bags to minimise the environmental impact.
No leftovers – with 2 little children it is almost a miracle!
Buying organic fruits and vegetables from the farm shop.
Frying fresh mackerel is a typical summer tradition in Norway!
Gluten-free bean pasta is a typically consumed product for this vegan household. The nutritional content of high-protein and low carb is a key factor, but organic and non-GMO attributes are also important.
Food storage – tea and spices.
A typical weekday breakfast - salami and cheese.
Handwritten food recipes - the preservation of culinary heritage.
English whole milk from the household fridge – various quality logos on the packaging but not so relevant for purchasing decisions.
Buying grated carrots, and other ready-to-eat vegetables, is more convenient and can save time – especially when the mother comes home late from work.
Visiting a local food festival.
Checkout in discount store.
Making summer rolls.
Home-made preserves from fresh blackberries and tomatoes picked from own garden.
Storing unused vegetables in the fridge.
Eating a mixed salad for dinner with the family.
The household contemplating whether to buy organic white potatoes at the supermarket. As their look wasn’t convincing they didn’t buy them.
Preparing traditional family meals: veggie potato and aubergine curry.
Recycling a baby food glass container with the kid.
Making strawberry jam.
Family gathering for breakfast.
A typical healthy snack for the little girls: black cabbage cooked in the microwave.
Typical breakfast consisting of fresh seasonal fruit salad with linseeds and yoghurt.
Typical weekend lunch: mushroom risotto.
Orange juice with superior quality brand.
Organic rusk with numerous free-from labels: no sugar, no added salt, no palm oil.
Typical shopping at the discount store.
Typical pastry (projara) served for breakfast or dinner.
Getting dinner ready: mixing noodles in the pot.
Organic red kidney beans found in the household cupboard. The retailer own branding of organic tends to be more visible than actual organic certifications.
Shopping cart and shopping list.
A typical weekday breakfast.
Organic beetroot juice for the kids.
Checking information about organic products.
Living by the coast means the household can visit the local fishmonger for some fresh fish.
This electric whisk is a kitchen essential for this household to meet every dessert baking need.
Senegalese couscous typically used by the household.
In season fruit shopping at wholesale market.
Cooking a pasta meal with vegetables from the market.
Lunch at workplace canteen.
A typical lunch for kids: pasta.
Preparing home-made waffles.
Lunch box with prepared food
Only the onions are organic, in this case purchased in the absence of other conventional onions.
This authentic PDO Grana Padano cheese is good value for money!
Food storage – pasta, cookies and other food packages.
Buying organic food at the supermarket.
Recycling food waste.
Vacuum sealing corn to store in the freezer.
Sesame paste - organic, gluten-free and other labels.
Shopping list App used by the household.
Typical Serbian sweets – home-made jam and stewed fruit, prepared in autumn.
Buying organic potatoes in a paper bag - example of responsible consumption.
Typical Serbian farmers’ market.
Purchasing some local and artisan cheeses at the local market.
Fresh eggs from the backyard chickens and disposing food scraps to feed the chicken - a great example of circular economy.
Typical stew with vegetables and meat, commonly served for lunch.
Buying organic food products at the supermarket.
Chickens for personal consumption of eggs and meat - in a rural household.
Typical dinner for the parents: halloumi, cabbage, potatoes and pomegranate sauce.
Fair trade coffee from a small trustworthy association.
Gluten-free quinoa spaghetti is a typically consumed product for this household.
Sharing dinner with the Senegalese household – a unique dish with red and white meat, eggs, cereals, vegetables and peanut butter.
A great way for recycling glass jars is washing them and reusing them for storing home-made jam, chutney and pickles.
Serbian specialities – Rakija and mushrooms.
A typical weekend breakfast.
Cooking chicken breast in the oven using thermometer.
The weekend breakfast table is set.
Dinner leftovers – pasta and vegetable sauce.
Corn cakes labelled free from artificial colors, flavors, preservatives, GMO and cholesterol
Local pork sausages bought from the farmers’ market.
Home-made bread using organic flour.
Buying halal meat.
Foraging for blackberries is an enjoyable way to spend a sunny afternoon with the husband. A delicious treat and perfect for making jam.
A typical dish for the household - whole baked fish with fresh tomatoes and lemons.
Cooking a gratin with home-grown courgettes.
Paying attention to discounts and price reductions when shopping.
Planning a traditional British Sunday lunch to enjoy with the family: joint of roast beef, Yorkshire pudding and roast potatoes.
Organic imported tea.
Preparing home-made pumpkin ravioli with mushroom sauce with the neighbour.
Favourite sauce for the family.
A full fridge for the household.
Keeping all food leftovers for a later use.
Eating fresh soup every day is a tradition for this household – it’s good for your health and is tasty!
Noticing the Red Tractor (UK’s leading farm and quality assurance scheme) marketing campaign at the supermarket.
Quality apples picked from grandparents’ garden.
Kitchen cabinet with utensils.
Weekly meal planner for the household.
Purchasing big quantities of yogurt in a discount store.
Shopping with vouchers to save money.
Preparing dinner with organic products.
Finishing a chicken and rice family dinner.
Grocery list on the fridge: adding items throughout the week.
Recycling biodegradable food waste in the designated green bags.
Food shopping – fruits, vegetables and bread without plastic bags.
A typical salad on the dinner table.
Lacto-ovo vegetarian family’s starter: melon and apple juice.
Shopping at the market and reuse of plastic bags.
A good kitchen space and proper equipment are essential for cooking.
Kitchen equipment - this large casserole is perfect for enjoying dishes with friends and gathering around a 5 kg of meat!
All green waste is used for garden compost.
View from a street market on holiday in Austria.
A mother is sharpening her knife before cooking sausages, mashed potatoes and kraut.
Garden BBQ, with fire grilled sausages and corn on the cob, is a summer tradition with the kids.
A modern kitchen – in an urban household.
Organic cream with four different organic certification schemes!
High quality chicken bought at a Slow Food Market.
Slicing machine for cured meat and salami for home use.
Home-made pizza roll for the family.
Food shopping – dairy products, fruits and vegetables.
A traditional and fun dinner for the little boy: frankfurter and bacon.
How to harvest, cure and store onions - the importance of not wasting food.
Typical lunch or dinner: White meat such as chicken
Grocery bags in the car.
Cooking together: aubergines with cheese and home-made pesto sauce, pasta with tomatoes and bacon.
Typical breakfast: whole-grain chocolate cake.
"A day without soup is a sad day" - Cooking vegetable soup for family lunch.
A typical family dinner: pasta, minced beef and organic tomato sauce.
The kids help preparing breakfast on a Sunday morning: toasted bagels, butter and eggs.
Pear tree from the garden -growing fruits and vegetables in the home garden is a common practice for many suburban households.
Making your home-made jam is a fun way to spend some quality time with the kids at the weekend.
Washing lettuce picked from the garden.
Preparing soup for dinner.
Making sourdough bread at the weekend has become a family tradition.
Typical meal with cheese, pastry, ajvar, meat and salad.
Chickpeas from integrated agriculture bought in the supermarket.
Lunch avocado salad
Home-made fish nuggets are a typical meal for the whole household.
Lasagna for dinner with the family.
Keeping some laying hens in the back garden means we can enjoy some wonderful fresh organic eggs.
Buying smoked mackerel is a typical practice for this household - the Scottish origin flag is what influenced their purchasing decision, despite different types of quality labels on the packaging.
Organic spelt pasta from the cupboard.
Mom’s famous home-made bread.
Cooking fresh chard and filet mignon from AMAP (similar to Community Supported Agriculture).
A typical meal for the family: mackerel in tomato sauce with bread.
Using own compost in the garden - peelings and egg shells.
Organic mozzarella on special offer due to expiry date. A perfect purchase to help reduce food waste!
Salad is commonly served at lunch and dinner time.
Full fridge after big shopping.
A typical packed lunch for the adults of the family: sandwiches, salad and carrot sticks.
Typical food shopping at the supermarket.
PGI melon enjoyed by the family.
Cooking food for several days – stored in fridge.
Grilling meat while gathering with family and friends is a typical summer tradition.
Vegetable garden, with herbs and flowers.
Growing tomatoes in the backyard.
Preparing a vegetarian Bolognese for dinner.
Using organic fresh ingredients for cooking Indian food.
Preparing a typical dinner and eating with the family: lemon-oregano chicken with veggies.
Family shopping list.
Shamallow party – food for sharing and festivity.
A modern Internet recipe book for practicality.
Buying organic Demeter potatoes from the farm shop.
The kids are eating dinner: spaghetti, sausages and ketchup is their favourite!
Beautiful food in beautiful dishes - food is a culinary art!
Vegetables and chicken - a typical dish in urban areas.
Typical dinner: rice and lentil curry.
Buying unpacked local cheese at the market.
Children cooking pasta.
Cacao - organic and fair trade.
Organic and palm-oil free are important attributes for this household.
Baking bread with organic wholegrain spelt flour and caraway seeds is a family tradition.
Buying stone-ground wheat from an ethical purchasing group (GAS).
The labels on the bread and cheese indicate that they are produced in Serbia
British pork sausages with Red Tractor Label purchased at supermarket. The household became more aware of the logo on British food products.
Food shopping by car.
Recipe book for the Bimby cooking robot, frequently used by the household.
The household is enrolled in ‘Hello Fresh’ – a recipe food box delivery service, to cook quick, easy, healthy and tasty meals, using pre-portioned fresh seasonal ingredients.
Packed lunch boxes ready for kindergarten, with sandwiches, yoghurt, fruit and waffles